Viewers Could See Advertising on Netflix and Amazon Prime

  Netflix and Amazon Prime Video subscribers could see advertising-supported programming in the future.  That’s the conclusion of a new study by market research firm GfK of 2,311 American consumers ages 13-64, including 1,007 regular users of major streaming services such as Netflix, Hulu, Amazon and YouTube. The study, Comparing Streaming Services 2016, suggests that Netflix and … Read more

Warner Bros. Digital Networks Takes Shape

Warner Bros. formed a new division, Warner Bros. Digital Networks, to focus exclusively on digital and OTT (Over-the-Top) video services – in other words, TV shows and movies not tied to cable or satellite. The company said to expect announcements of more streaming services in the coming months. Warner Bros.-owned digital networks already include DramaFever, … Read more

CuriosityStream Slates Two Originals

CuriosityStream, which offers over 1,400 documentaries and non-fiction series, said it is premiering two original shows this month: David Attenborough’s Light on Earth and Mark Emery’s American Wildlife. The feature-length Light on Earth focuses on “creatures that produce their own radiance” both on land and in the oceans. It’s a co-production of CuriosityStream, the service … Read more

New Content Lures More Subscribers to Netflix

  TheStreet’s Andrew Hedlun writes that streaming giant Netflix’s future is looking rather rosy, at least short term, thanks to new content-driven subscriber growth. Hedlun refers to a Cantor Fitzgerald report highlighting Netflix’s new original television series and features, as well as plans to exclusively stream popular Walt Disney films and television programming. The report … Read more

Dove Channel Looks to Growth

Cinedigm’s Dove Channel, looking to grow its “family friendly” streaming service, has enlisted Rakuten Marketing to create a national affiliate program targeting mommy and faith-based outlets.   An affiliate program works by running ads that link to an advertiser’s site (in this case, Dove Channel) over a network of targeted online publications. Dove Channel, which launched … Read more