Meet the Puffragettes

Mary Janes: The Women of Weed, Puffragettes

Combine “pot” and “suffragettes” and you’ve got what Windy Forman calls “puffragettes,” the female leaders of the legal cannabis industry, whom she examines in her 85-minute documentary, Mary Janes: The Women of Weed.

Prior to the film’s online debut today, April 13, on such rental/purchase platforms as Apple TV, Google Play, Vudu and Vimeo, there will be a one-hour free “Virtual Red Carpet” at 7 pm ET, consisting of Q&As with Producer/Writer/Director Borman and “cast members.” To attend, RSVP at

One cast member conspicuous by her absence on the official list of expected attendees is undoubtedly the documentary’s biggest name: rock star Melissa Etheridge.

Windy Borman, Melissa Etheridge, Mary Janes: The Women of Weed
(Borman and Etheridge)

“There’s so much opportunity in the cannabis industry because it has not been set up within the old world male business paradigm,” according to Etheridge. “Women can grow it, heal with it, and now, in America, you can make a business.”’

“Gender equality and racial justice have been two core values of the film since the beginning,” added Borman. “As a female director, I understood my social and cultural responsibility to break the male gaze and show a range of women leading the cannabis industry. Movements don’t move if only a few succeed. We must change the rules so they are fair for everyone.”

For more, visit

(Top image: Windy Borman)

About Les Luchter

Les Luchter is a former managing editor of Multichannel News, editor-in-chief of Cable Marketing, and news editor of Broadcast Week.

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