Brut. for Next-Gen News

Brut., a two-year-old global news service targeting millennials and Gen Zers with short-form videos, has officially launched in the US at, Facebook, Twitter, Instagram and an iOS app.

Unofficially, though, Brut. has been available in the US since at least August, when the service says it generated 252 million Facebook views.

Here’s Brut.’s most recent Instagram video, as of this morning:

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About Les Luchter

Les Luchter is a former managing editor of Multichannel News, editor-in-chief of Cable Marketing, and news editor of Broadcast Week.

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