DirectTV Now Adds CBS

Following an agreement between ATT and CBS, subscribers to ATT’s DirectTV Now will soon gain access to CBS-owned networks and, in many markets, its local broadcast stations. Here’s what’s coming:

CBS and The CW broadcast networks – Content will be available to subscribers of all DirectTV Now plans, which start at $35 a month for over 60 channels (or just $10 a month “with any qualifying AT&T Unlimited wireless plan”);

Pop – The home of Schitt’s Creek and other shows will join DirectTV Now’s $50/month “Just Right” package, which includes over 80 channels;

CBS Sports Network – The channel will be available to DirectTV Now subscribers who “Go Big” for over 100 channels with a $60/month package;

Showtime – It will be available to all subscribers for an additional $8 a month, which DirectTV Now says is the lowest streaming price anywhere for the channel. Once subscribed, Showtime will also be accessible through Showtime Anytime;

Live local CBS and The CW stations – These will be offered in some 25 markets, including New York, Los Angeles, Chicago, Philadelphia, Dallas/Ft. Worth, Boston and Detroit.

Absent from the list: the CBSN news service, which just last week was added to CBS’s All Access subscription streaming service, whose original shows will also not be available to DirecTV Now subscribers.

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About Les Luchter

Les Luchter is a former managing editor of Multichannel News, editor-in-chief of Cable Marketing, and news editor of Broadcast Week.

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