MLS on Facebook Live

(Above: Screenshot of Atlanta United’s Miguel Almirón and teammates, from an MLS video)

At least 22 Major League Soccer matches will live-stream free in English starting Saturday, March 18, over Univision Deportes’ Facebook page when the Atlanta United host the Chicago Fire at 4 pm ET. The games will also be shown in Spanish over Univision TV networks.

Saturday also marks exactly one month since Univision Deportes began live English-language Facebook streaming of soccer matches from Mexico’s Liga MX league.

Major League Soccer, meanwhile, said it is producing 40 Matchday Live shows this season exclusively for its own Facebook page. The hour-long show features highlights, analysis and game previews.

Here’s a Matchday Live from last season, when the shows were available on YouTube:

 

 

 

About Les Luchter

Les Luchter is a former managing editor of Multichannel News, editor-in-chief of Cable Marketing, and news editor of Broadcast Week.

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