‘Doers’ Seeks to Inspire

Advil, a pain medicine brand that is synonymous with persevering through life’s many physical challenges, is sponsoring a new 12-part series, American Doers, on People.com.

American Doers, which debuted November 1, highlights “original thinkers, innovators, craftspeople, risk-takers and artisans across the United States,” who have overcome personal difficulties to achieve success.

James Marshall of Happy Marshall Productions hosts each episodic profile, following the lives of individuals“working in their businesses, walking in their shoes, following their journeys – along the unpredictable path to success or setback.”

Episode one looks at 30-year-old Harlem resident Shareena Casterline, “who overcame a traumatic childhood, quit her day job bartending, attended the Art Institute of Colorado’s culinary school, and in 2015 launched her own boutique e-commerce cookie-selling business, MadisonStreetBakeHouse.com.”

Other American Doers episodes this fall will include:

  • Jimmy Funkhouser, who quit his job, cashed in his 401k and started Feral Mountain Co., a curated outdoor gear and experience shop.
  • Amar Ramasar, “a Puerto Rican kid from the Bronx” who grew up to be a principal dancer in the New York City Ballet.
  • Tim & Debbie Bishop, who, “after many hardships and tragedies,” became owners and managers of the Medicine Bow Lodge in Wyoming.

Eight more episodes of American Doers will appear on People.com in 2017.

You can watch American Doers at AmericanDoers.People.com.

You can watch Episode one here:


About Larry Greenberg

A former local beat reporter and film critic, co-founder Lawrence Greenberg has more than 25 years’ experience as a writer and public relations executive.

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